“Demand for the product completely exploded overnight,” said David Rudolph, CEO of PlayOn! Sports, which created NFHS Network as a joint venture with the NFHS. And with tighter budgets and more limited staffing thresholds at high school events, the technology became, as one official termed it, “a godsend.” As fast as Pixellot could manufacture the product and ship them to the NFHS, the organization would ship them equally fast to schools for installation. Pixellot began working with the Atlanta-based NFHS Network (National Federation of State High School Associations) about five years ago on automated production.
without anybody touching it.” Demand for AI cameras has ‘exploded’ It knows the high school is playing on January 10 at 7 p.m., so it turns on and starts producing at 7 p.m. “Once it’s installed, they can input the schedule. “No staff - not even to turn it off,” Shapiro said, underscoring the selling point. And it allows high schools, many of which operate on the financial margins even in normal times, to produce broadcasts and stream games without needing to devote a single staff member to the operation. Pixellot’s technology offers fans the ability to watch from anywhere, and even on-demand. The days of missing seeing your teenager’s high school game because you couldn’t attend in person are over. “That’s millions and millions of games every year.
“The vision is that every game should be produced, from T-ball up through the pros,” David Shapiro, President North America at Pixellot, told On3.
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